BRC Inc., operating through its subsidiaries, focuses on sourcing, roasting, and distributing coffee, along with coffee accessories and branded apparel. The company also extends its activities to media production, including podcasts and both digital and print journals, and offers various coffee brewing equipment as well as outdoor and lifestyle gear. A core mission of BRC Inc. is to support active military members, veterans, and first responders. Consumers can purchase their products through a wide array of retail outlets, such as convenience, grocery, drug, and mass merchandise stores, as well as outdoor, DIY, and lifestyle retailers. Their offerings are also available at company-owned and franchised Black Rifle Coffee retail shops, in addition to their e-commerce platform. BRC Inc. was founded in 2014 and is headquartered in Salt Lake City, Utah.
